Oversee the development and distribution of all creative output for Heineken across all international markets. Review and critique work throughout creation, providing actionable feedback to ensure achievement of global standards. Report directly to the CCO and global client teams to deliver project updates and other pertinent information. Cultivate lasting partnerships with local agencies to curate locally relevant materials while ensuring achievement of quality standards. Engage in collaborative diplomacy to establish effective global processes to support project advancement. Supervise the creative process to certify consistent creative excellence facilitating achievement of business objectives.
Over deze freelancer
I am Guy Lewis.
I am a South African born, Amsterdam based creative director.
For the past 20 years, I have helped global brands achieve excellent creative output in their
communications.
I have worked in Cape Town, Singapore, Paris and Amsterdam, for advertising networks Ogilvy,
MullenLowe, McCANN and LePub respectively on clients including Heineken, Volkswagen, Phillips,
Nespresso, Unilever and Nestlé.
My strategic, creative, and writing ability spans everything from fundamental brand strategy, and
tone of voice to global platforms and integrated campaigns that span experiential, social media,
grassroots movements, film, audio as well as experimental product design and innovative use of
technology.
Simply put, I help brands have compelling ideas.
I am objectively one of the most awarded creative directors in the world, most notably receiving two
Cannes Lions Grand Prix and being ranked the No.4 creative director in the world by D&AD.
Services:
-Generating strong, compelling, strategic ideas for brands ranging from
global platforms and fundamental brand identities to campaign ideas across all channels.
-General consulting on strategy, TOV and creative output for brands.
-General creative advice on media - both commercial and artistic.
-Writing and writing advice spanning all media for social, film and audio.
-Pitching.
-Mentorship and teaching.
-Creative thought leadership.
Opleiding
Werk & Ervaring
Global Creative Director working across Nespresso, MasterCard, L'Oréal and Nestlé.
Senior Copywriter on integrated projects for Unilever Global including Clear Shampoo, OMO Washing Powder, and Closeup Toothpaste. Additionally worked on non-profit clients The Red Cross Children's Hospital,PETA and The National University Centre for Organ Transplantation.
Certificeringen
Portfolio
guydavidlewis.com
Reviews
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Locatie Amsterdam
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Categorie Marketing & CommunicatieDesign & Creative
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Geverifieerd ongeverifieerd
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Lid Sinds 18-03-2026