M
2018 — 2019
MSc International Commerce & Management
IAE Lyon
Experienced Marketing & Brand Manager with a strategic and hands-on approach. I specialise in developing and executing marketing strategies and campaigns, combining brand management, market and data analysis, sales support, event management, and the creation of online and offline marketing materials. I enjoy turning insights and business objectives into effective campaigns that strengthen brands, engage audiences, and deliver commercial results.
Strategic brand and product management, development and execution of marketing campaigns, translating market insights into sales activities and materials, and monitoring commercial performance through data analysis and KPIs.